A/B Testing in Popconvert: Making Data Driven Decisions

A/B Testing in Popconvert: Making Data-Driven Decisions

 

 

Not sure about which game is more effective for your website? Which colors, copywriting, or set of coupons will convert more of your website users? You can easily solve this problem by creating A/B testing groups.

 

In A/B testing groups you can add several campaigns into this same group and the campaigns will be randomly displayed in sequence so all campaigns get a similar amount of traffic. Later on on the Campaigns Page you can compare their results or dive a bit deeper into its metrics filtering these campaigns on the Dashboard's view.

 

Watch our full video about A/B Testing in Popconvert: Making Data Driven Decisions